External advertising
It’s no secret that advertising is a trading engine. Only thanks to her do we all know about the existence of Teid and Ariel, Snekirs and Mars, Mr. Propper and Pig Dosi. Advertising attracts attention, which means that the goods will bother more willing and most importantly faster. What is the outdoor advertising for? Is it really not enough advertising on TV? It turns out no. External advertising has its advantages compared to other types of advertising. Placing information on stands allows you to convey information about your product to a large number of people and a long time. After all, your product will see not 2 minutes once a week, but 24 hours and 7 days a week per day. Even those who, by virtue of their employment at work, do not spend time watching the TV, see it. You can order outdoor advertising here.
Location of outdoor advertising
A good place of accommodation depends not only on the number of people passing by, but on many factors. The target audience, located near shops and offices are not unimportant. External advertising is usually perceived by the audience at the psychological level, t. e. unconsciously. Therefore, it is believed that such an advertisement does not impose goods to consumers, but only decorates a street or building and creates a positive attitude to the advertised trade brand. There are 4 main ways of placing outdoor advertising: wall, suspended, separate and roof. There are certain accommodation standards for each of the methods and the target audience.
The advantages of outdoor advertising
External advertising is more economical than for example the same television, and the coverage of the population is much larger, even in comparison with newspapers and other print media.
What should be outdoor advertising
Advertising should always be bright, unusual, memorable, its function to sell and therefore should like it.