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What is the study “Secret Buyer”
It is impossible to determine the professionalism of the seller at the interview.
Will the employee use all his skills and experience while fulfilling his duties, so that each client leaves satisfied and with purchases. The success of any outlet depends on the quality of the staff.
For these reasons, owners of shops, supermarkets and boutiques are increasingly resorting to a service called a secret buyer. It allows you to identify how responsibly employees are approaching their work.
The main feature of this methodology for assessing staff is that in most cases it is conducted by a third -party organization. And those people who act as secret buyers – Mystery Shopping are not interested in submitting biased reports during their research.