Many only beginner webmaster, having created your first website on the Internet, be afraid to invest in the development and promotion of the resource. Therefore, first of all, they need to pay attention to free methods of promoting a site or blog.
How to optimize and promote the site yourself.
Internal optimization.
Before starting the promotion of the site, it is required to conduct its competent optimization. What it is and what includes?
Internal optimization is a set of works, during which the resource pages are optimized for the necessary keywords and expressions. In fact, the purpose of any optimization is the possibility of the emergence of a promoted resource in the first results of the issuance of a search engine when recruiting a certain key phrase.
These works include:
• Writing unique texts for the resource,
• Proper work with Title, Description and Keywords tags (more for WordPress …)
• Proper work with materials from materials,
• The most acceptable use of keywords and phrases directly in the text itself,
• competently conducted internal transplay.
External optimization.
External optimization is a set of works, the purpose of which is to obtain external links to the advanced resource.
These works include:
Exchange of links.
This method to this day remains very effective when withdrawing low and average frequency requests to the TOP due to this method, you can increase the TIC and trust of the advanced resource.
This method has two advantages:
• its complete free.
• Links will remain forever (of course, if the partner is conscientious and does not remove them).
The main disadvantage is that a lot of time is spent on correspondence with selected webmasters.
What exactly includes the exchange of links and what is?
The user enters the search engine and gains a certain key phrase that characterizes the promoted resource. For example, for a site for promoting a blog, these phrases will be: site promotion, blog promotion, CEO, site promotion, seo blog, etc.
You should take 20 or 30 sites with similar parameters (attendance, TIC), and then find pages with contacts to them and send letters to the administrators in which mutual cooperation will be proposed to promote their own resources.